{"id":1,"date":"2011-03-18T14:25:28","date_gmt":"2011-03-18T13:25:28","guid":{"rendered":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/?p=1"},"modified":"2019-12-09T19:23:38","modified_gmt":"2019-12-09T18:23:38","slug":"hola-mundo","status":"publish","type":"post","link":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/?p=1","title":{"rendered":"Campa\u00f1as rich Media gran formato Eyeblaster mediamind"},"content":{"rendered":"<p>Campa\u00f1as rich Media gran formato Eyeblaster mediamind<\/p>\n<h2>Adidas TechFit<\/h2>\n<p><a href=\"http:\/\/www.backntage.com\/festivales\/esp\/adidas\/techfit\/index2.html\"><img loading=\"lazy\" src=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/adidas-techfit-rich-media-300x120.jpg\" alt=\"\" title=\"adidas-techfit-rich-media\" class=\"alignright size-medium wp-image-45\" width=\"300\" height=\"120\" srcset=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/adidas-techfit-rich-media-300x120.jpg 300w, http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/adidas-techfit-rich-media.jpg 500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Jugadores adidas de diferentes deportes (Baloncesto, f\u00fatbol, Running y Tenis)Luchan contra sus propias sombras para vencerse a ellos mismos. Durante este duelo el usuario descubre una de las caracter\u00edsticas del producto antes de escoger en qu\u00e9 otro deporte quiere vencer. El link envia al usuario a la secci\u00f3n de MARCA del deporte que ha escogido d\u00f3nde encontrar\u00e1 otro banner similar con una estrella adidas de esa disciplina.<\/p>\n<p><a target=\"blank\" href=\"http:\/\/www.backntage.com\/festivales\/esp\/adidas\/techfit\/index2.html\" rel=\"noopener noreferrer\">Ver robap\u00e1ginas rich media<\/a><\/p>\n<h2>Disney Wall-e<\/h2>\n<figure id=\"attachment_68\" aria-describedby=\"caption-attachment-68\" style=\"width: 600px\" class=\"wp-caption alignright\"><a href=\"http:\/\/217.116.21.68\/walle\/\"><img loading=\"lazy\" src=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/wall-e-rich-media-campaign.jpg\" alt=\"wall-e rich media campaign\" title=\"wall-e-rich-media-campaign\" class=\"size-full wp-image-68\" width=\"600\" height=\"480\" srcset=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/wall-e-rich-media-campaign.jpg 600w, http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/wall-e-rich-media-campaign-300x240.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><figcaption id=\"caption-attachment-68\" class=\"wp-caption-text\">wall-e rich media campaign<\/figcaption><\/figure>\n<p><a target=\"blank\" href=\"href=\" http:=\"\" 217.116.21.68=\"\" walle=\"\" \"=\"\" rel=\"noopener noreferrer\">Ver robap\u00e1ginas rich media<\/a><\/p>\n<p>Se aprovech\u00f3 el curioso hobby de recoger y coleccionar cachivaches para crear una pieza totalmente interactiva en la que el entra\u00f1able robot, preguntaba a los usuarios mientras navegaban si estaban interesados en recibir alg\u00fan cachivache de los que \u00e9ste coleccionaba.<\/p>\n<p>Una vez el usuario hubiera mostrado su inter\u00e9s, el robot fing\u00eda no encontrar dicho obsequio, excusa gracias a la cual, ped\u00eda el email del internauta generando un v\u00ednculo m\u00e1s all\u00e1 de la pel\u00edcula que cumpliera los objetivos de campa\u00f1a. Los resultados fueron muy buenos; un 5,92 de CTR y una media de 76 segundos de interacci\u00f3n con el usuario con esta pieza.<\/p>\n<h2>Adidas A3 Microride \u00abLa saltarina\u00bb<\/h2>\n<figure id=\"attachment_52\" aria-describedby=\"caption-attachment-52\" style=\"width: 500px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.tresddos.com\/ramonandrade\/camp\/adidas-a3-microride\/\"><img loading=\"lazy\" src=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/adidas-A3-microride-rich-media-ad.jpg\" alt=\"\" title=\"adidas-A3-microride-rich-media-ad\" class=\"size-full wp-image-52\" width=\"500\" height=\"200\" srcset=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/adidas-A3-microride-rich-media-ad.jpg 500w, http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/adidas-A3-microride-rich-media-ad-300x120.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><figcaption id=\"caption-attachment-52\" class=\"wp-caption-text\">adidas A3 microride rich media ad campaign<\/figcaption><\/figure>\n<p>Rich media para dar a conocer el nuevo modelo de zapatilla A3 Microride a los usuarios de la red, mediante la reutilizaci\u00f3n del spot empleado para publicitar el producto en televisi\u00f3n introduciendo las posibilidades que permite el medio interactivo.<\/p>\n<p><a target=\"blank\" href=\"http:\/\/www.tresddos.com\/ramonandrade\/camp\/adidas-a3-microride\/\" rel=\"noopener noreferrer\">Ver robap\u00e1ginas rich media<\/a><\/p>\n<h2>Adidas Celabrate Originality<\/h2>\n<figure id=\"attachment_60\" aria-describedby=\"caption-attachment-60\" style=\"width: 500px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.backntage.com\/festivales\/esp\/adidas\/originalscampaign\/\"><img loading=\"lazy\" src=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/adidas-diesel-ping-pong-rich-media.jpg\" alt=\"\" title=\"adidas-diesel-ping-pong-rich-media\" class=\"size-full wp-image-60\" width=\"500\" height=\"200\" srcset=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/adidas-diesel-ping-pong-rich-media.jpg 500w, http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/adidas-diesel-ping-pong-rich-media-300x120.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><figcaption id=\"caption-attachment-60\" class=\"wp-caption-text\">Robap\u00e1ginas desplegable en el que se pod\u00eda interactuar con la pieza de Adidas Diesel jugando al ping pong.<\/figcaption><\/figure>\n<p>Campa\u00f1a con direrentes banners richmedia. Robap\u00e1ginas desplegable en el que se pod\u00eda interactuar con la pieza de Adidas Diesel jugando al ping pong.<\/p>\n<p><a target=\"blank\" href=\"http:\/\/www.backntage.com\/festivales\/esp\/adidas\/originalscampaign\/\" rel=\"noopener noreferrer\">Ver video campa\u00f1a rich media<\/a><\/p>\n<h2>Disney Ratatouille<\/h2>\n<figure id=\"attachment_41\" aria-describedby=\"caption-attachment-41\" style=\"width: 600px\" class=\"wp-caption alignright\"><a target=\"blank\" href=\"http:\/\/www.tresddos.com\/ramonandrade\/camp\/ratatouille\/\" rel=\"noopener noreferrer\"><img loading=\"lazy\" src=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/disney-ratatouille-rich-media-eyeblaster-campaing.jpg\" alt=\"Disney ratatouille rich media eyeblaster campaing\" title=\"disney ratatouille rich media eyeblaster campaing\" class=\"size-medium wp-image-41\" width=\"600\" height=\"360\"><\/a><figcaption id=\"caption-attachment-41\" class=\"wp-caption-text\">Disney ratatouille rich media eyeblaster campaing. Campa\u00f1a de gran formato eyeblaster<\/figcaption><\/figure>\n<p><a target=\"blank\" href=\"http:\/\/www.tresddos.com\/ramonandrade\/camp\/ratatouille\/\" rel=\"noopener noreferrer\">Ver robap\u00e1ginas rich media<\/a><\/p>\n<h2>The GUARDIAN Rich media<\/h2>\n<figure id=\"attachment_49\" aria-describedby=\"caption-attachment-49\" style=\"width: 600px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.tresddos.com\/ramonandrade\/camp\/theguardian-demo\/\"><img loading=\"lazy\" src=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/guardian-picture-rich-media-eyeblaster-square-ad.jpg\" alt=\"\" title=\"guardian-picture-rich-media-eyeblaster-square-ad\" class=\"size-full wp-image-49\" width=\"600\" height=\"436\" srcset=\"http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/guardian-picture-rich-media-eyeblaster-square-ad.jpg 600w, http:\/\/www.tresddos.com\/ramonandrade\/blog\/wp-content\/uploads\/2011\/03\/guardian-picture-rich-media-eyeblaster-square-ad-300x218.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><figcaption id=\"caption-attachment-49\" class=\"wp-caption-text\">The Guardian motion picture rich media eyeblaster square ad<\/figcaption><\/figure>\n<p>Campa\u00f1a Eyeblaster Rich media para el lanzamiento de la pel\u00edcula The Guardian. Se trata de una acci\u00f3n en la que el usuario debe interactuar dirigiendo un helic\u00f3ptero para salvar a un naufrago. 3D, desarrollo y programaci\u00f3n.<\/p>\n<p><a target=\"blank\" href=\"http:\/\/www.tresddos.com\/ramonandrade\/camp\/theguardian-demo\/\" rel=\"noopener noreferrer\">Ver robap\u00e1ginas rich media<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Campa\u00f1as rich Media gran formato Eyeblaster mediamind Adidas TechFit Jugadores adidas de diferentes deportes (Baloncesto, f\u00fatbol, Running y Tenis)Luchan contra sus propias sombras para vencerse a ellos mismos. Durante este duelo el usuario descubre una de las caracter\u00edsticas del producto antes de escoger en qu\u00e9 otro deporte quiere vencer. El link envia al usuario a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4,18,6],"tags":[],"_links":{"self":[{"href":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1"}],"collection":[{"href":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1"}],"version-history":[{"count":45,"href":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1\/revisions"}],"predecessor-version":[{"id":111,"href":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1\/revisions\/111"}],"wp:attachment":[{"href":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tresddos.com\/ramonandrade\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}